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Thursday, April 28, 2022
Perhaps the prevailing winds of change blew across the ad men's transom in 1967, because not only was the "Man's Car" tagline dropped for 1968 (with Mercury shifting to align itself with the Lincoln Continental), but in virtually every '68 Mercury ad we could find, women appeared prominently. And generally, without a man in sight.
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Perhaps the prevailing winds of change blew across the ad men's transom in 1967, because not only was the "Man's Car" tagline dropped for 1968 (with Mercury shifting to align itself with the Lincoln Continental), but in virtually every '68 Mercury ad we could find, women appeared prominently. And generally, without a man in sight.
